Volume 1, Issue 1, May 2014

Contents
Asset Allocation, Stock Selection And Interaction Effects: Study Of Concept Of Performance Attribution In Equity Mutual Funds
Chetna Vashisht , Mohit Gupta
Banking Industry: Indian Scenario
Kawaldeep Kaur, Neetu Sharma,, Sahil Kapur
Brand Equity in Pharmaceutical Industry: An Empirical Study
Gaurav Vats
Empirical Analysis of Ethical issue of Privacy in E-Marketing
Mr. Satinder Kumar, Mr. Parampal Singh
Financial literacy vis-à-vis investor education in India
Dr. Pooja
Green Association in Consumer Buying Decisions
Dr. Geeta Sharma
Impact of Social Media on Business
Mr. Sourav Jain, Ms. Palavi Joshi, Mr. Shashi
Impact of training on the performance of an employee and the growth of an industrial organisation
Harpreet Kaur Channi
Implications of Internet Marketing to Organizations
Mr. Parampal Singh , Ms.Anu , Mr.Manoj Gorsi
Sustainable Tourism in India: Collective Efforts of Tourism Stakeholders
Renu Choudhary
Criticality of Human Resource Processes in Indian Banking Industry
Deepali Bhatnagar

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